News RSS

Is 21 in the rear view yet? I certainly hope so because I have a few take-aways to dump into the "lesson learned" box. Follow Through.... it should be follow THOROUGH.  The details of crossing "t's" and dotting "i's" was left by the wayside and excused to death in the form of anxiety and fear. Gratitude... Nothing wrong with having a journal or a place to write down what you are grateful.  The water we drink and the bread we break are the most basic things to say "thank you" to over and over.  It's the really big things that...

Read more

2021 is coming to a close.  Thank GOD! The PHIT Warrior went out with a bang and helped run an event in Fairbanks Ranch.  The memorial tournament for a lost friend husband and father, Eric Dale.  The event raised a few $$$ for a local charity, Seeds of Hope. The event had 4 divisions from beginner to advanced.  With some quiet voices and outstanding participation cooperation the event went off without a hitch.  I am amazed at what happens when people step up while thinking of someone other than the SELF.   THIS IS WHAT WARRIORS DO. We had a...

Read more

The uniqueness that is the WARRIOR.  We all have a thumbprint that is ours and ours alone.  The Warrior seems to be on a timeline that is all guided by the divine as I have put my faith in it being so...a timeline so unique and as challenging as following a thumbprint only God can understand. The latest production fell short of the standards in which I chose to accept.  With the greatest of competition out there, with good products and visibility, so very well funded and running amuck with the spaces I was hoping to fill...my little garage boutique...

Read more

542 days since having shorts for inventory.  December 1 was supposed to be the day of new freedom, new shorts and new outlook.  Instead, the day had other plans. Starting in September, the shorts production had commitment.  Double the normal production, with a slight tweak in appearance.  I was all in.  The plan was the same as it was when I started..... go with the solids and then work on the artsy shit... the Camo and other patterns.  Strong base with a flare. Trust is something I have struggled with in life.  It never mattered how many times you got...

Read more

One battle is over, and the next one begins.  Much like every point in Tennis or Pickleball, focus must be on what is right there in front of you.  The next point. The comatose state of PHIT since June 8 2020 is over.  Revived and learning to walk again, this brand needs more help now than ever.  The Warrior needs more help than ever.  The giants are invading the fastest growing sport in the world and wanting to take over.  Fact is they already have... The Warrior remains humble and will stand his ground and do battle for battle and...

Read more